Reaching New Heights in Sustainable Employee Engagement

Taiga Company   
January 17th, 2012

Credit: Soir/WikiMedia

“Often, sustainability programs are seen as a bolt-on solution aimed to achieve specific marketing, operational or mitigation results. Along with their programs, sustainability professionals can struggle with an undefined sense of organizational belonging.  Sustainability professionals may find that the necessary resources to build an integrated and successful enterprise sustainability program already exist at their company or institution. Leveraging internal talent is one of the keys to driving sustainability programs that are tied closely to strategic business objectives.”

This quote taken from the recent post, Leveraging Internal Energy to Achieve Sustainability Success, highlights one of the key areas of focus in implementing an effective business sustainability strategy or initiative.  As the article explains, one of the best ways to engage employees is to make them a part of the process from the very beginning.

• How are your organizational values and employee interests paired up to create effective engagement?

• Do your sustainability strategies cascade down through management and incorporate into organizational and individual performance goals?

• Are your employees informed, motivated, and actively engaged in the company’s sustainability programs?

• Does your organization and its management have defined actions to ensure business sustainability initiatives add value both to the company and community and to the business?

“If you want employees to take a vested interest in the bigger picture, treat them like stakeholders… when jobs are regarded more like investments, employees will show up with passion, productivity, and focus, making your company more profitable”. -Paul Spiegelman, CEO of Beryl Companies

Increasing employee engagement means uniting the corporate sustainability plan with employee incentives.  Our sustainability consulting practice works with clients to build a focused business sustainability plan by engaging key stakeholders early in the development and implementation of each business sustainability strategy.

This story originally appeared at the Taiga Company Blog

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